Hero and Quote Form
The hero pairs a bold serif headline over a dusk photograph with a white Get a Season Quote card labeled 2026-27 Season. The form asks for full name, phone, email, service address, driveway size and a choice of Plowing, Walks and steps or Salting, and closes with a full-width dark button. Under the headline, 7:00 A.M. clear by on weekdays, plowing from 2 inches and a season from $640 give the offer in three short lines.

Service Rows and Process
Three rows for driveways, walks and steps, and commercial lots follow the same order of category label, heading, short paragraph, price line and two fact tiles. The pricing model changes between rows while the layout stays the same, which makes them easy to compare. A dark section headed Booked in October. Done all winter. then sets three light cards, Request a quote, We walk the site and We come when it snows, each over a grayscale photograph.

Visual Language
Headlines use a bold transitional serif consistent with Newsreader Bold, set against a clean grotesque sans consistent with Inter Tight for body copy and form fields. The palette is near-black around #151110, off-white around #F2F0EE and white cards, so the blue and orange tones of the photography carry the color. Rounded pill buttons with a doublechevron icon repeat the call to action across the page. The design is also shown on a monitor and a tablet mockup.